Augmented ID, a new mobile app and the ultimate ice-breaker?

Saturday, July 11, 2009  //  0 Comments  //  Blog, Cloud Computing, Emerging Trends, Mobile 2.0, Mobile Apps, Mobile Recruiting, Mobile Trends, On the Radar, Web 2.0

Augmented Reality (AR) is generating buzz as the “next killer mobile app” and for good reason. Take a look at Layar, Wikitude, IBM’s Seer app, TwittARound, Wildlife Fate Campagin, and the cool AR + 3-D campaigns by Hyperfactory, etc. and you will quickly understand why there’s so much hype around this new technology.

TAT creates Augmented ID

TAT, a Swedish software and design company, recently developed a new concept called Augmented ID. Augmented ID uses facial recognition technology and offers a convenient method for viewing the digital identities of the people around you. This could prove to be an interesting way to “break the ice” and get to know people. Imagine having instant access to information about a conference speaker, trainer, new client, co-worker, or a person you just met at a Starbucks. Regardless of how it is used, the possibilities are quite exciting. However, at the moment, Augmented ID is not yet ready for prime-time. For now, see below for a brief video intro…

Want more AR videos from TAT? Check out their showroom for a peek at other cool apps.