Every cloud has a silver lining…and it’s yours

March 22, 2009

An interesting post and comments on ReadWriteWeb

Dave Winer yesterday announced EC2 for Poets, a step-by-step guide to help you create a server on Amazon’s EC2. His how-to is so easy to understand that we had our own server up and running within the hour. Sure, it may not seem like much that this fairly uninteresting page is sitting out there somewhere, but for this writer, it was an amazing coup.

“It’s time to stop thinking about these servers as being things for geeks and start thinking about them as things for people with ideas,” Winer said in a podcast roadmap he created for this work. The technology available today is enabling anyone with even the slightest technical bent to get out there and create amazing new things; often taking the technology in directions than the company which created it could have ever imagined.

Here’s a link to the entire thread: Got an Hour? Create a Server in the Cloud.

Mobile Social Web: 975 Million Users By 2012

February 1, 2009

Interesting commentary from ReadWriteWeb

The next big trend for social networking is the rise of the mobile social network. Gen Y’s cell phone addiction has given way to a proliferation of these mobile networks, each one trying to be the MySpace of the mobile web. The number of users on these services is growing fast - in fact, a new study by InStat is predicting that by 2012, there will be nearly 30 million “millennials” in the U.S. using a mobile social network of some sort, and a ComputerWorld report confirms that worldwide, that number will soar to 975 million by 2012.

Mobile Social Web: 975 Million Users By 2012 - ReadWriteWeb.

Mobile SMS: When you’ve got initiative there are no limits!

January 18, 2009

Interesting post from Scott Gordon on RecruitingBlogs.com:

I honestly think that this is outstanding. I want to hire her..and hire her now. The recruiter at what ever cell phone provider she uses should be on her like stink. Who better to market their devices other than a girl that can send 484 text messages per day??

I don’t have kids but I can only imagine what I’d do if I were her dad. A monthly cell phone bill of $2900 bucks. 484 text messages per day - to FOUR - of her friends. Grrrrrrrand total per month - 14,528 text messages that generated a 400 page phone bill.

WHY is her dad so friggen happy??

Interesting usage trends follow. Recruiters take note: When you’ve got initiative there are no limits! OOOOOO…YOU ARE SO GROUNDED!! OOOOOOO!!!!

Michael Marlatt on XtremeRecruiting.tv

January 12, 2009

Bill Vick recently interviewed Michael Marlatt for his XtremeRecruiting.tv channel. For your viewing pleasure…



You’re hired! Cross-media job search nets qualified applications

January 10, 2009

We often talk creative ways in which we can leverage mobile marketing in the recruitment process.  More Mobile Relations utilized an integrated solution that included print, ad, SMS, MMS, and email to recruit qualified candidates.  Here’s a case of a company truly “walking-the-talk” with great success.

This from More Mobile Relations:

The challenge

Attracting the best employees is a challenge in the best of times. A new generation of job seekers is more inclined to focus on value-based issues rather than a fancy title or fat paycheck. Corporate social responsibility (CSR), company values, environmental policies and so on are increasingly important factors in attracting employees. For these job seekers, company information and the way the company expresses its brand can be deciding factors.

More Mobile Relations Norway was hiring new employees in cooperation with Orion Search International AS. The first job recruitment ad (Dagens Næringsliv, on July 4, 2008) was very traditional in approach and had very low response, resulting in no qualified applications.

You can read the solution here: You’re hired! Cross-media job search nets qualified applications | More Mobile Relations.

Next Page »