Augmented Reality brings business cards to life
July 23, 2009
If I ever decide to create new business cards this is definitely the way I want to do it…
Want more? Check out James Alliban’s talking business card.
You’re hired! Cross-media job search nets qualified applications
January 10, 2009
We often talk creative ways in which we can leverage mobile marketing in the recruitment process. More Mobile Relations utilized an integrated solution that included print, ad, SMS, MMS, and email to recruit qualified candidates. Here’s a case of a company truly “walking-the-talk” with great success.
This from More Mobile Relations:
The challenge
Attracting the best employees is a challenge in the best of times. A new generation of job seekers is more inclined to focus on value-based issues rather than a fancy title or fat paycheck. Corporate social responsibility (CSR), company values, environmental policies and so on are increasingly important factors in attracting employees. For these job seekers, company information and the way the company expresses its brand can be deciding factors.
More Mobile Relations Norway was hiring new employees in cooperation with Orion Search International AS. The first job recruitment ad (Dagens Næringsliv, on July 4, 2008) was very traditional in approach and had very low response, resulting in no qualified applications.
You can read the solution here: You’re hired! Cross-media job search nets qualified applications | More Mobile Relations.
Create Mobile Version of Your Website
January 4, 2009
Hat tip Hongkiat.com:
Creating a mobile version of your blog or website is not as hard as we think, at least there is no programming involved. MoFuse helps site owners to create a mobile version of the website within clicks. Creating a mobile site is simple; just sign up, fill up a couple of compulsory text-fields and your mobile site is good to go.
Mofuse is fairly easy to get around with, I’ve created a mobile version of hongkiat.com in few clicks, there’s even an iPhone version too! More options are available in the Dashboard to further customize the mobile site, making it more personalized.
Create Mobile Version Of Your Website / Blog With MoFuse | Web 2.0.
Mobile Web is About to Boom
December 29, 2008
Steven Rothberg says:
Is there any doubt by anyone that the way that Gen Y communicates is fundamentally different from the way previous generations communicated? I don’t believe that the ways that Gen Y communicates are better or worse but they certainly are different. For example, this is the first generation to have grown up with cell phones.
Mobile Web is About to Boom : CollegeRecruiter.com Blog.
Voice-to-text made easy with Jott’s Mobile App
November 25, 2008
Like most of you, I carry my mobile device with me at all times. The idea of being connected means I’m never too far away from the information or resources I need. For example, when I’m on-the-go I often find that I need to leave myself work-related reminders, or, great ideas come to mind that I need to quickly capture for future reference. In these scenarios, I have found that it’s often cumbersome to type lengthy reminders on my mobile device, or simply locate a pen when I need it most. However, the good news is that those days are over.
Voice-To-Text
In the past, I often relied heavily on memory, or, a scribbled note on a napkin. Today, I use Jott’s voice-to-text service which allows me dictate a memo to my mobile device. Within a couple of minutes, my memo is transcribed and sent to me via text message (or email if I prefer).
What is JOTT?
“Jott makes sure you stay on top of everything. With a simple phone call to 866-JOTT-123, you can capture notes, set reminders and calendar appointments, stay in touch with friends and family, and interact with your favorite web sites and services…all with your voice!” -Jott.com
As with most SaaS on the web, Jott offers both free and premium service. Paid services offers much more functionality such as the ability to install, and use Jott for Outlook. It’s a nifty Outlook add-on which allows you to easily create e-mail messages, calendar items, and tasks by dictating them to Jott on an as needed basis.
Here’s a short video on Jott:
Jott is a must-have app for the mobile professional. If you are on-the-go and in need of a great way to transcribe your daily acition-items, I would recommend testing Jott’s (free) service. If you decide that Jott’s free offering is too basic, then there’s always the option to upgrade.
Remember, get comfortable now because the future is mobile…




