Times have clearly changed and so should our recruitment strategies. Today’s professionals have evolved and are on the go. We have become a society obsessed with staying connected, both while we work and while we play.  A 2010 Mobile Workforce study from iPass revealed that over 94% reported that they stayed connected either always or occasionally during vacation. In addition, iPass also discovered that over 96% of mobile employees carried two or more mobile devices, with almost 50% carrying three or more devices. Society’s addictiveness to mobile technology, pervasiveness and sheer dominance gives it a pivotal position as a next generation talent attraction and engagement channel.

According to the CTIA, there were over 302M U.S. wireless subscriber connections as of December 2010. With U.S. wireless penetration now over 96%, employers clearly have a unique opportunity to leverage this vastly untapped recruitment channel. For job seekers, the mobile device serves as an ideal channel for remaining discreet while actively (or passively) exploring the latest career opportunities. Whether a job seeker joins an SMS campaign, views a position on a mobile career site, or responds to a position through a job app, the convenience of exploring new jobs anytime, anywhere, offers an advantage.

Mobile is the one communication and marketing channel employers have been very slow to adopt. However, forward-thinking corporations are finally beginning to recognize that they must innovate in order to effectively compete for the best possible talent. Extensive research from organizations such as Nielsen, iPass, Comscore, Pew Internet, etc., all point to the pervasiveness of mobile. There is no doubt that mobile has the greatest worldwide reach of all mass mediums. It is time we move beyond the question of whether mobile recruiting makes sense. As employers, our focus should now turn to how we create meaningful content for attracting and engaging our target audience. Mobile as a standalone solution is not the answer.  However, by integrating mobile as part of our overall digital recruitment strategy, we are setting the stage for engaging the new workforce in the way they want to be reached.

This post also appears on TalentMinded’s blog. View it here

What’s most important is that mRecruitingcamp is the FIRST and ONLY mobile recruiting conference to be held and to educate North America. Unlike other recruiting conferences in the industry, mRecruitingcamp is a niche conference, completely focused on mobile recruiting and the opportunities that mobile technology has provided the HR industry, an area of opportunity that is largely untapped, waiting to be claimed by intelligent, ahead of the curve recruiters and PR reps. This convention and the site are dedicated exclusively to exploring the ways in which mobile technology is used, can be used, and will be used as a recruitment channel in the future.

There are MANY mobile conferences out in the market today, but mRecruitingcamp is the First truly comprehensive mobile recruiting conference that will address the many various topics as to how mobile technology can be used to find the finest talent available.

What all important business challenge does mRecruitingcamp solve?

There are over 292 Million mobile subscribers in the U.S. alone, which means that over 93% of U.S. population is now mobile. Reports from companies such as Nielsen Mobile, Comscore, Morgan Stanley, Pew Internet, Mobile Marketing Association, and the CTIA all site mobile as the significant player in our industrious future. iPASS has even reported on several occasions that the workforce is now mobile more than ever, think what the future holds. Many professionals carry two or more mobile devices already, just think of how many kids alone have mobile phones. The point is that there is a void in how Recruiters and the HR industry engage and attract prospective talent via the wide open, heavily saturated mobile channel.

Mobile is without a doubt our future. Are you going to be a part of the future, of the here and now, or will you be left in the past? Given the ubiquitous nature of mobile technology and the fact that it’s literally always on hand, it’s critical that employers begin to understand how this mass media channel can be used in recruiting so that they’re not left behind by the competition. Mobile is the final recruiting frontier, truly the untapped recruitment channel, and now, with mRecruitingcamp, you can stake your claim on the last great recruiting frontier we will likely ever see.

Here’s a brief video intro for mRecruitingcamp… enjoy!

Read mRecruitingcamp’s press release.

Enjoy!

Question about my mobile recruiting slideshow? Use the contact form or set up an appointment to chat live.

Here’s a quick video that demos Type n Walk in action:

Aside from Type n Walk, there are many similar apps that provide users the ability to email, text, or tweet while still viewing their surroundings. Here are some notable apps worth reviewing:

For the iPhone User…

» Type n Walk – Type n Walk™ displays a transparent viewport of what’s directly in front of you. This combined with your peripheral vision is just enough visual information to help you avoid obstacles — like walking face-first into a pole!

» Easy Walk & Type – Easy Walk & Type is an innovative app that helps you keep an eye on the path in front of you while typing. It is the safest and most convenient way for you to write email, notes or copy/paste to all popular apps like SMS, Twitter, Facebook etc. while walking. You are able to keep an eye on the surrounds whenever you type on iPhone.

» iType2Go – is the revolutionary new way to SMS/email and update your Facebook/Twitter status while walking.

» Email n Walk – Email ‘n Walk lets you safely compose emails on the go! To send an email while on the move, just open up Email ‘n Walk, and enter the subject and message text while a transparent view shows the world around you via your iPhone’s camera.

» Text Vision – Text Vision adds a Spin on Texting, Emailing, updating Twitter Statuses, and Posting to Facebook. Users can compose emails/texts/facebook statuses/twitter updates/twitpic posts all in one application. What’s so unique about this application? You never miss a second of the world around you while composing your messages.

For the Android User…

» Road SMS – text while walking.  This app is currently only available for Samsung Galaxy S phones.

» Walk n Write – This application allows you to see where you go while you write text on phone. It uses camera to show you any obstacles on your way. Your text is displayed foreground the camera preview.

» Type n Walk – Application that allows you to type SMS and emails while keeping an eye on what’s ahead of you!

» Text Bot – Texting while driving is dangerous and illegal. With Text Bot your phone will instantly display your incoming text messages and let you auto reply or press 1 button to reply to them. Just like changing your radio station or adjusting your heat.

Final Thoughts

Most of the apps and their developers make it clear that they cannot take any responsibility for the stupidity of some users. Inevitably, there will be users who still believe they’re savvier than the rest and may even try to use these apps to text or email while driving. From the Developer’s perspective, they have conquered a major “pain point” for those who insist on texting while walking. If their apps ultimately help users avoid tripping onto curbs, walking into traffic, or even stepping into manholes, then they will have accomplished the app’s core objective.

So, enough of what I think. I would like to know your thoughts. Do you think these apps actually benefit mobile users or simply reinforce the bad behavior?

Before we attempt to answer the question above, consider the following stats…

1.  According to the CTIA, U.S. mobile subscribers hit the 285 million mark at of the end of 2009. However, today, there are 292 million U.S. mobile subscribers. This now means that 93% of the U.S. population is now mobile!

2. The CTIA also reported that Americans traded 822 billion text messages (5 billion per day) for the second half of 2009, and over 1.5 trillion for the whole year. (WOW)

3.  Portio Research noted that SMS (text-messaging) is still holding steady as the most widely used data application. Text-messaging remains high on the charts as a primary way in which Americans continue to leverage their mobile device. 

4. In March 2010, Experian Simmons reported that 9 out of 10 United States adults today use at least one mobile device.

5. In April 2010, Comscore reported that over 64% of U.S. mobile subscribers used text messaging on their mobile device.

6. In April 2010, Ring Central reported that “Smartphones Changing the Way Business Professionals Work and Live”. In fact, of those surveyed, the majority (79%) of them are now using the mobile devices more than either their office or home phones.

7. In April 2010, Morgan Stanley reported that the mobile web will rule as the primary connection point to the internet by 2015.

8. In July 2010, Pew reported that 95% of mobile users between 18-29 send or receive text messages.

9. Back in July 2010, Pew also confirmed that minority Americans (African Americans & Hispanics) lead the way in their use of mobile data applications.

“Nearly two-thirds of African-Americans (64%) and Latinos (63%) are wireless internet users, and minority Americans are significantly more likely to own a cell phone than their white counterparts (87% of blacks and Hispanics own a cell phone, compared with 80% of whites). Additionally, black and Latino cell phone owners take advantage of a much wider array of their phones’ data functions compared to white cell phone owners. It is important to note that our data for Hispanics represents English-speaking Hispanics only, as our survey did not provide a Spanish-language option.” -Pew

10. In August 2010, Nielsen reported that African-Americans, Hispanics, and women text the most. In a related report released by 3G Americas, it was announced that the number of mobile connections in Latin America have exceeded the 500 million mark.

Now, back to the question: Where are the employers in all of this?

That is a question I have repeatedly asked myself. Unlike 10 years ago, it is now uncommon to see working professionals without a mobile device. The reality is that our mobile is no longer simply a luxury – it’s a necessity. As evidenced by the stats above, our audience is not only global, but very diverse and mobile-savvy.

As employers, we now have a unique opportunity to engage and enhance our company’s brand through the most widely used mass medium on the planet. Of the four mobile marketing tactics (e.g., SMS or text-messaging, mobile web, mobile apps, and mobile advertising), SMS remains the most widely used today. Employers often overlook this basic (yet powerful) function of the mobile phone. While developing mobile apps are a hot topic today – remember that text stills reigns in mobile. Unlike native mobile apps which are usually device specific, the beauty of text-messaging is that it not only offers the greatest reach but it is also simple. Virtually all mobile phones can send and receive text-messages. A well-planned messaging campaign, in tandem with a mobile web solution, can offer candidates a seamless experience as they move from the desktop to the mobile.

Employers, the next time you ask the question of how you can differentiate yourself from your competitors, consider the mobile channel as a way of putting you ahead of the pack. That said, keep in mind, mobile as a standalone solution will not cure your recruiting woes. As with other mass marketing efforts, integration is key. Michael Becker, Mobile Marketing Association’s managing director for North America, said: “Marketing through multiple touch points delivers the greatest impact.” I could not have stated that any better. With the right strategy and tactics in place, mobile may prove to be the missing link that finally completes your online and offline recruiting efforts.

If you are interested in mobile recruiting but not sure where to begin, start by reviewing the basics of how to construct a mobile recruiting campaign. Afterwards, if you still have questions and want to learn more simply leave a comment below or contact me!

Glenn Gutmacher, Vice President for Arbita’s Consulting & Education Services (ACES) division, recently pinged me regarding a great article posted by Liz  Myers at Adobe.  In her post, Liz cites a recent Gartner report in which they predicted that “mobile web use will outpace desktop browsing by 2013″.   If you are an avid mobile enthusiast and follow the trends then you will agree that Gartner’s prediction is not far off from becoming a reality.  Although Liz’s article was written primarily for mobile developers, she presents some fantastic information that I believe is equally relevant for any organization considering a mobile recruiting strategy.

Here is a recap of the six important characteristics offered through mobile:

1.  Mobile devices are deeply personal. The phone is something that belongs to just one individual. It’s private, personal, and likely to be carried with you everywhere you go. We like to customize our phones and they have become a symbol of social status. The phone I carry, and the content I have, become part of my personal brand.

2.  Mobile devices are hyper-social. The phone holds all of your contacts and allows you to do much more with them. Basic communications include voice calling, text messaging (sending a message of 140 characters or less. SMS or Short Message Service was the first Twitter), multimedia messaging (sending video or photos along with text messages), and e-mail. Beyond the basics, you may want to consider online presence, physical proximity, or relationship strength, to allow for more “contextual communications.”

3.  Mobile devices are location-aware. Even if you don’t know exactly where you are, your phone does! It can also help you discover what is located nearby, get directions, or even interpret what is right in front of you. If your friends opt-in, you can display their present location. This is one of the most powerful features of mobile devices and one that, until recently, was reserved for native applications. However, the most recent versions of Fireworks, Chrome, and the Android browser, now have location APIs as well.

4.  Mobile devices promote quick focused usage. Assuming that one is on the move, I will stop to navigate my phone when I need a vital bit of information like my shopping list, current traffic, flight arrival times, stock prices, or recent messages. The exception to this is entertainment. More and more, mobiles fill those empty spaces when we’re standing in line, waiting, or sitting for long idle periods — we reach for our phones to watch our favorite podcasts, scan tweets, listen to music, or immerse ourselves in a good film.

5.  Mobile devices are sometimes connected. When planning your mobile offering, it’s important to develop for both the online and offline scenarios. Sometimes your users will be riding the subway, on a plane, traveling abroad or otherwise unable to connect to the Internet, their home network, or both. Although unlimited data plans do exist, they’re not as prevalent as you may think. So if you want to avoid costly phone bills you need to consider how users will engage with your content when they’re offline.

6.  Mobile devices support a spontaneous lifestyle. Carrying all of your PIM (personal information management) data means you can respond to events as they unfold and share new data in real time. For example, if traffic is blocked, I can meet my party at a different restaurant. If I’m standing in line at the cinema and tickets sell out, I can quickly locate an alternative and have my friends meet me there.

[Source: Liz Myers , Adobe: "Getting Started with Mobile"]

Liz presents some pretty compelling points about mobile. You don’t have to be a mobile app developer to realize that mobile media and communication offers a huge advantage. Today’s technology now enables each of us to easily tap the mobile channel for engaging our target audience, anytime and anywhere. Integrating a mobile solution into recruitment doesn’t have to be complicated. It’s within reach. The key is to start by understanding the basics of building a mobile campaign and keep it simple.

Developing a mobile strategy is fast becoming a necessity. If you’re still trying to determine whether mobile is a fad or the future, consider this:

“Mobile is in fact, the fastest-growing Trillion-dollar industry in the economic history of mankind. That is why Google, Apple, Microsoft, Intel, Dell etc are all interested to get in. The fastest-growing Trillion-dollar industry ever.”

[Source: Tomi Ahonen, Mobile Consultant & Best Selling Author]

Are you or your organization positioned to take advantage of the mobile recruitment channel? There are a lot of options today. Mobile app, mobile web, mobile messaging, mobile barcode, mobile social, and the list goes on. Interested in building a mobile recruiting solution but still not sure how or where to start? Contact me and let’s talk…

Live Text-Message Demo…

With the help of my friends over at mResource, I was able to provide a live text-message demo. Webinar attendees participating from the U.S. were prompted to send a text-message with the keyword “SHOWME” to 90206. This simple demo helped to illustrate how easily text-messaging could be used to segment and pre-screen a target audience. The example included some simple questions, a call-to-action, and a redirect to a mobile-optimized landing page. If you are curious on how to piece this type of campaign together, make sure to read my post entitled:  “Mobile Recruiting: The Basics of Building a Campaign”…»

If you missed the ERE-sponsored webinar, you may now easily view the slides below, or download the presentation here.

Click here to view more presentations from Michael Marlatt…».

Watch the recorded version of the Mobile Recruiting webinar:

* Interested in leveraging text-messaging and the mobile web as part of your recruitment marketing strategy? Visit mResource to learn more…»

Margo’s question:

“What was the single most important take away for the #SHRM conference where you were presenting on April 26th?”

The single most important take away?  Wow, now that’s a tough one.  Margo’s question is very timely and deserves more than a simple one word response. With 91% of Americans now mobile subscribers, there’s no better time to discuss how mobile plays into HR & recruiting.

Here are FIVE TIPS for any employer considering a “mobile recruitment” solution:

Tip #1: Think Strategy before Tactics.

While we can agree having the right technology is important, an organization should first ask the all too familiar question:  What keeps you up at night?  Understanding the key “pain points” in your recruitment efforts is critical.  Next, ask WHAT do you hope to accomplish by deploying a mobile solution?  Will it help by filling a particular gap in your recruitment efforts?  As much as I like to talk about mobile, the reality is that maybe mobile is not the right solution for what you are trying to accomplish.  Clarifying the basics needs up front and having a clear goal will ultimately determine a number of other “tactical” considerations.  Avoid a cookie-cutter approach.  Like any other mass marketing effort, develop a customized solution that is in line with the needs of your organization and target audience.

Tip #2: Selecting a Mobile Platform/Provider.

Once a clear strategy & objective has been determined, it will be much easier to proceed with selecting the “right” mobile provider.  When selecting a provider to host your mobile recruitment campaign, you should take time to consider whether they offer the level of service you need in order to properly execute your desired campaign.  For example, let’s say you’re interested in deploying an SMS (text-message) campaign and also need a mobile web presence.  Your initial goal may be focused on building a network of prospect talent via the mobile channel that your company can later engage. Your company might be interested in sending SMS/text-messages related to employment surveys, job alerts, career event info, or other company related updates, etc.  To do this, you will clearly want to identify an organization with a proven track record of delivering SMS solutions. The good news is that there are many providers out there that offer SMS services with flexible two-way text-messaging capabilities.  In addition, many of these companies are typically able to help create a mobile optimized web site, which (in my opinion) is a must have for any employer.

Clearly, determining the tactical part will be much easier if you first understand what you want and hope to accomplish. Avoid the temptation of trying to run before you walk. For now, stay away from trying to integrate trendy technologies such as QR codes, Bluecasting, GPS, etc. While I fully expect providers of such services to disagree with me, my advice is keep it simple and consider your broader audience. When building your talent network, you don’t want to inadvertently isolate your audience based on the technology you select. Start with the end in mind before spending countless hours trying to figure out which is the “sexiest” mobile technology to deploy, or who is the best provider to manage your campaign.

Tip # 3. Develop a Mobile Web Presence

Creating a mobile web presence is important.  Based on your “call to action” (i.e., what you are asking your audience to do during your mobile campaign) – you will ideally want to redirect users to a final landing page.  That landing page could be a mobile version of a company’s site (or a mobile app) that might include a brief “how to engage us” form, a specific job to view, a “click to call” number, or other relevant information a company wishes to display.  While this may sound a bit complicated, just remember, you do not (and should not) have to go it alone.  Keep in mind, there are companies that can help you build and launch your SMS campaign.  Some companies, such as Jobing, are equipped to create a fully functional mobile web version of your career portal.  If you prefer the mobile app route, you should consider AllTheTopBannanas (a company founded by Dave Martin).  Dave’s company is based out of the UK and has a strong track record of rapidly building out “a fully branded iPhone application for your business“.  In addition, they are scheduled to be on Android by the end of May then Blackberry by the end of June.  Definitely keep your eye on this company as you will likely hear more of them soon.

Tip #4: Time, Place, & Relevancy

My friend Mike Galyen said it best:  Time, Place, Relevancy is key with mobile.  And, you know what? He is spot on.  I could write an entire blog on this topic alone; however, suffice to say it’s important that we keep the audience in mind when developing a mobile  campaign.  If we fail to deliver information to our target audience with the proper context of time, place, and relevancy in mind, we will not likely see the level of return (or engagement) we expect.  Why is that?  Well, if you are running a mobile campaign targeted at attracting sales professionals, you clearly would not want to send text-alerts related to software development, project management jobs, etc. Keep it relevant and you’ll keep them engaged.

Oh, and remember this…

There are no short-cuts in mobile marketing. Everybody starts at ground zero when building a mobile network.  With mobile marketing, the success can often be attributed to the fact that it is 100% permission-based.  Mobile phone spam is illegal. Shally Steckerl (at Arbita), produced a very easy to understand post for recruiters on the topic of SMS-spam. There are strict regulations that govern the practice of mobile marketing and the fines for sending commercial text spam are often very severe. A single violation can potentially set you back $11K! So what’s the point? There are no quick fixes or short-cuts when deploying an SMS campaign. It requires planning, patience, and hard work. We all start from scratch and build our mobile network one “opt-in” at a time. If a prospect candidate is opting into your mobile “talent” network it’s because they want to engage with your organization.  We all know that the mobile is a personal device so it’s important we don’t abuse this channel.  Candidates want to engage with your organization and are waiting for you to communicate with them. By keeping the delivery of your content relevant, you are far more likely to engage the candidates successfully and retain their interest long-term.

Tip #5: Remember to Integrate

Mix it up!  Although mobile SMS is the most widely used DATA application on the planet, mobile as a standalone solution will not work. Consider fully integrating your mobile campaign across a wide variety of media channels (e.g., print, radio, tv, internet, etc).

Need real examples?

American Idol

Back in 2005, American Idol gave viewers the option to SMS (text) in their vote when selecting a favorite singer.  Amazingly, 41.5 million responded to this “call-to-action” and voted via SMS.  In 2006, the number of votes via text-messaging totaled 120 million.  The integration of SMS (text-messaging) with live TV was a success and certainly a history-making event.  They nailed the time, place, and relevancy concepts – hence the amazing results.

Obama Campaign

The Obama camp experienced great success in their use of SMS to communicate and engage their opt-in followers.  This was especially evident when Obama announced his VP selection via SMS. An estimated 2.9 million text messages were sent, which is the single largest mobile marketing event in history.

Although both examples above are above the norm, you don’t need to have a large budget to advertise your mobile campaign.  Think viral.  Start by advertising across the standard online channels such as a company careers site, a Linkedin page or group, a Facebook fan page, your company Twitter site or Youtube channel, podcast, etc.  Of course, don’t forget to rally the recruiting team and educate them on the mobile campaign.  Each Recruiter can also serve as an ambassador by advertising the mobile campaign on their signature, Linkedin/Facebook profile, personal tweets, etc.  If you are attending a professional conference as a speaker, make sure to add your SMS campaign to your presentation signature (front or last page).  Include the URL to your mobile site, or point them to where they can download your company’s mobile (careers) app.  Bottom line, advertise and promote wherever possible.  The idea here is to be creative and don’t allow budget to be a constraint.

Final thoughts…

I realize this is way more detail than Margo had requested; however, I provided the deep-dive to help others who did not have an opportunity to review “Recruiting on the Run” or sit in on the SHRM-Mobile Recruiting presentation.  There’s so much more that could be said on each of the topics presented above.  However, I hope the high level provides a starting point for those who are considering a mobile option as a compliment to their recruitment efforts.

In case you missed the event, I co-presented on the topic of mobile recruiting with friend and fellow mobile enthusiast Chris Hoyt (AKA – RecruiterGuy). Oh, and while you are visiting his site, you might want to take a moment to read his most recent post, “What I learned (and taught) at Camp…”. Great stuff as usual. Finally, if you don’t already, I would highly encourage following Chris on Twitter. He’s definitely worth the follow…

Check out the Mobile Recruiting slideshow below…

Enjoy!

Please note, I have not used all of the services listed below but share this as a reference for you to further evaluate.  This list is still a work in progress.

Mobile SMS Solutions & Service Providers:

3jam – group messaging servic e via the web.  Message groups of up to 100. 3Jam offers free and premium service.

4INFO – 4INFO is the largest provider of free text message alerts and information in the United States. 4INFO is about bringing you the information you want, when you want it.

811 – Free SMS site for USA and Canada – unlimited messages.

88444 – 84444.com launches do-it-yourself mobile marketing campaigns from the convenience of your desktop computer.

Africa SMS – Allows to send instant alerts, text and deffered messages to mobile phones around the world from your desktop.

airPoop.com – Offers a free short text messaging and blogging service optimized for mobile phones.

Amethon Mobile Data Solutions – Mobile data solutions provider based in Sydney, Australia. Specialising in WAP and SMS based technologies. Offer outsourced WAP hosting and SMS gateway.

AspSMS – Features text, bulk and binary SMS, also includes delivery notification, operator logos, and ringtones.

Bond Wireless – Provider of global two-way SMS connectivity and applications.

Brand2Hand – Fully automated intelligent web based SMS communication tool. Live two way text campaign manager, Surveys, Competitions, Operator Logos, Ringtones and many other facilities. (online demo)

123bulksms – Bulk SMS messaging services and SMS Gateway connectivity provider.

Bulletin Online – Web tools and programs, broadcast text messaging worldwide, plus subscription based email to SMS.

Channelmobile – offers turnkey solutions for SMS, Bulk SMS, MMS, WAP Push Messaging, WAP Billing Solutions, Mobile Payment Gateways, Mobile Websites (Mobisites), Premium Rate SMS.

Cherple - Free text messages to US cell phones for anyone with an internet connection anywhere in the world. With Cherple you have to download their software and install it on your computer (Windows and Mac version available).

Clickatell (Pty) Ltd. – Provides bulk SMS messaging services and gateway connectivity. Headquarters in Cape Town, South Africa.

ClickSMS – Text messaging service and bulk SMS provider. based in the UK.

ClubTexting – allows your business to build text message marketing campaigns with our easy to use, affordable SMS text messaging software.

Connection Software – Send SMS text messages from a web page, PC or APIs.

Directtexting.com – SMS service for small to mid-size companies. Get a shared short code.

E-Call – SMS service giving an address book, history logbook, group lists, ringtones and screen graphics. Free and Premium versions of the service exist.

Egypt SMS – Corporate SMS solutions, supporting SMPP, EMI/UCP and HTTP with global coverage.

End2End – Mobile data services – Provides solution for M2M, telemetry, telematics, interactive SMS, number portability and mobile internet.

EzTexting – Ez Texting is a Group SMS Text Messaging solution for businesses large and small, groups, and individuals.

Everywhereigo - A self-service mobile solutions provider for individuals and companies seeking to build their own mobile website.

FunMail – MMS consumer and enterprise services for wireless carriers including comics, and greetings.

General Wireless – Provider of mobile messaging solutions based on the SMS, EMS, and MMS standards.

Google SMS – Offers United States local business listings, driving directions, movie showtimes, weather conditions, stock quotes and dictionary definitions on mobile phone.

Her.ph – Intercarrier text messaging gateway between North American wireless phone networks.

HeyWire – HeyWire allows users to text and chat on multiple screens. Start a conversation on your MAC, pick it up where you left off on your iPhone or iPod Touch. Currently in beta for PC & MAC.

iLoop -  iLoop Mobile is the leader in mobile technology and services that make mobile marketing and mobile content delivery fast, easy and compelling.

iMezz – iMezz.com offers global sms text message delivery to consumers and businesses worldwide.

Information Gateway – A wireless applications service provider offering a wide array of innovative products for mobile entertainment and messaging.

Inspirus – Provides SMS solution to Australian businesses.

InvolveMobile – Mobile marketing that is powerful and easy to use, with short code & bulk SMS.

iZigg – iZigg is building the largest worldwide mobile media community where businesses and people can now stay connected through the world’s most recognizable mobile media shortcode- 90210.

Joopz – SMS message from the web. Set up groups of up to 10 and mass-broadcast updates.  Free and premium service offerings available.

Kannel: Open Source WAP and SMS Gateway – Open Source for WAP and SMS Gateway. Sites provides downloads of the software and related documentation.

Loadntxt – Offers two-way text messaging service between the United States and the Philippines.

mBlox – SMS – Two-way services worldwide for entertainment, messaging and media applications; includes revenue collection services.

Mobile Alerts – Allows to send individualized SMS messages globally.

Mobile-Sender SMS – Mobile Sender provide free SMS services to the USA and around the world. Members can send unlimited amount of free messages.

Mobile Storm – Mobile Storm is proven mobile solutions provider with almost a decade of experience. They have delivered 2+ billion messages and executed a million email and mobile marketing campaigns on behalf of thousands of customers.

Mobivity – SMS solutions for users who wish to build their own mobile marketing campaigns.

Mtn Sms – Send SMS messages to MTN’s partner networks throughout the world.

Msg2Send – Msg2Send is a self-service SMS service that offers several tools to help you deliver an effective and efficient marketing campaign. Some of the features available are campaign builder, quick send, auto response, unique contact list management and unsubscribe options.

mResource – mResource provides a robust messaging platform designed to help employers deliver mobile recruitment campaigns. Not only can they help speed up the screening process with through their smart text messaging platform, but they can also provide mobile career site development.  Employers can easily view live results and integrate with existing ATS technology.

MX Telecom – Provider of SMS and MMS solutions, with direct connections to all the major UK carriers.

PhindMe.net (Recently acquired by Movitas) – A private labeled, easy to use technology that provides service organizations everything they need to mobile-enable their clients.

Pinger – Textfree lets iPhone and iPod touch owners send free text messages to any US mobile phone. Replies come free too!

Powered SMS – Allowing bulk sms via web to mobile, https covering worldwide network.
Promo2cell – Allows bulk SMS messages.

PSWin – SMS Gateway provider with global coverage. Advanced web-based service for setting up two-way SMS services and group messaging.

Qittle – Qittle helps businesses create, customize and manage a mobile marketing initiative.

Quios – Text messaging and news delivery to mobile devices.

Recruit2Mobile – Mobile Marketing/SMS Solution Provider for small to large companies.

Red Fish Media – Red Fish Media is a top tier provider of Mobile Marketing services and SMS applications.

Red Oxygen – Tools to send and receive SMS messages from Outlook, Lotus Notes and Microsoft Windows, or to integrate messaging capability into other applications.

Roam Secure – Offers an emergency communications service over SMS networks to handheld devices. Also offer email to SMS service.

SendaFreeSMS – Send Free SMS to any UK mobile using free TXTs services found online.

SendsmsNow – Send free sms to many countries including USA, Canada, India, Pakistan, Europe (not the UK), Figi, Kazakhstan, Kenya and other African countries.

Simplewire – Simplewire is a wireless messaging infrastructure and software provider.

2sms – Provides business text messaging service, allowing to communicate with people via mobile phone, direct from computer.

SmartReply – SmartReply is North America’s largest mobile marketing and mobile advertising provider, with the most comprehensive multi-channel solutions in the industry.

SMS-24 SMS Gateway – Offering fast and reliable worldwide SMS delivery at low cost, including pictures, logos and ringtones.

SMS Storm – Provides software for desktop sms service with no internet connection, just need mobile and pc.

SMS.ac – Global community system offering SMS and multimedia messaging services. Service includes an initial free message quota but does levy charges for sending messages to your phone introducing you to other users.

SMSalias – Send and receive short messages to mobile phones around the world from desktop.

SMSFax – Provide worldwide SMS bulk messaging tools and connectivity.

smsGeezer – Send SMS text messages from the web, email, a downloadable program, or Excel.

SMSWhiz – South African – bulk SMS aggregator. Multiple gateways. Delivery advertised globally.

sms2world – Provides you with a cost-free newsticker in the Internet, whose content you can easily update by means of SMS from your own cell-phone.

SumoText – mobile solutions provider for both individual users, as well as enterprise customers.

Tatango - connects all groups, organizations and businesses with their communities through text messaging.

Telsis Limited – Supplier of products and solutions for enhanced voice and video telecommunications services. England

Text2Land – Offers users the ability to send sms to landline phones.

Text For Free – Offers anonymous text messaging with no usage limits.

TextingForward – TextingForward provides clients with mobile marketing solutions using SMS technology.

TextMarks – TextMarks is an early stage company focused on making text messaging more powerful and more accessible. We empower individuals and organizations to “text message enable” their information and their web pages — and to do so in a matter of minutes.

TreasureMyText is an online SMS storage system.

TrueSenses – Swiss provider of SMS and MMS covering Europe, USA and Australia. Various interfaces supported.

Trumpia – Text messaging that fully integrates with your various social networks, IM, and email.

txt4biz – Professional text message solutions and bespoke software solutions for customised SMS.

TxtHire – Based out of South Africa, TxtHire specializes in providing “mobile recruitment” solutions for employers around the globe.

TxtImpact – TxtImpact offers SMS Gateway services such text message delivery using SMS gateway APIs. They offer both HTTP and SMPP interface for sending and receiving messages to and from US and worldwide carriers.

Wiana SMS mesh gateway – Send text messages for free to any bluetooth mobile connected to the meshAP network.

Wire2Air – makes it easy to stay connected with your customers, clientele or mobile organization.

Have a mobile site or service you would like added?

Feel free to provide your suggested site and I will be happy to add to this reference guide.  Start by visiting the “contact page” and make sure to leave a comment…»

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