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	<title>CloudRecruiting.net &#187; Finnair</title>
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	<description>Beyond Recruiting 2.0 &#124; Mobile Recruitment</description>
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		<title>Mobile Trends: Finnair introduces new 2-D Barcode check-in service.</title>
		<link>http://cloudrecruiting.net/mobile-trends-finnair-introduces-new-2-d-barcode-check-in-service/</link>
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		<pubDate>Sun, 15 Feb 2009 09:27:21 +0000</pubDate>
		<dc:creator>Michael Marlatt</dc:creator>
				<category><![CDATA[Mobile Trends]]></category>
		<category><![CDATA[SMS]]></category>
		<category><![CDATA[2-D Barcode]]></category>
		<category><![CDATA[Finnair]]></category>
		<category><![CDATA[MMS]]></category>

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		<description><![CDATA[While we in the U.S. are still trying to get our arms wrapped around the idea of basic SMS, mobile innovation is taking place all over the world. Here&#8217;s a great example&#8230; Finnair is one of the most advanced airlines in the world when it comes to utilization of E-services and in particular mobile phone [...]]]></description>
			<content:encoded><![CDATA[<p>While we in the U.S. are still trying to get our arms wrapped around the idea of basic SMS, mobile innovation is taking place all over the world.  Here&#8217;s a great example&#8230;</p>
<blockquote><p>
<a href="http://cloudrecruiting.net/wp-content/uploads/2009/02/finnair-2-d-barcode.png"><img class="alignnone size-medium wp-image-3264" title="Finnair-2-d-barcode" src="http://cloudrecruiting.net/wp-content/uploads/2009/02/finnair-2-d-barcode.png" alt="" width="152" height="118" /></a><br />
<br />
<em>Finnair is one of the most advanced airlines in the world when it comes to utilization of E-services and in particular mobile phone applications.</em><br />
<br />
<em>Finnair was the first airline in the world to enable passengers to check-in in advance for flights with a text Finnair 2D Bar Code.gifmessage. Now, Finnair is the first airline to enable passengers also to check-in with a 2D-barcode boarding card -multimedia message (MMS) from Copenhagen, Denmark.</em><br />
<br />
<em>In this new feature to the mCheck-in service, Finnair sends to it’s Finnair Plus loyalty scheme customers an MMS with a 2D-barcode boarding card. This 2D-barcode replaces the traditional paper boarding card and can be used in the shops, in security check and at the gate where personnel use their scanners to read the data.</em><br />
<br />
<em>This new feature together with the traditional intelligent SMS (iSMS) mCheck-in option has been introduced to Finnair Plus loyalty customers departing from Copenhagen, Denmark. For Finnair Plus loyalty customers the Finnair’s mCheck-in service is complimentary service in which they only pay for the reply-message or for the MMS data transfer.</em></p></blockquote>
<p><a href="http://www.bookit.net/news/en_GB/Finnair_MMS/">BookIT : Finnair introduces new features to the mCheck-in service</a>.</p>
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