Hewitt Associates Launches Mobile SMS Campaign!

Thursday, April 23, 2009  //  3 Comments  //  Blog, Mobile Marketing, Mobile Recruiting

Today marks the official launch of Hewitt’s SMS Job Alert Campaign. The goal is to provide experienced-hire prospects (candidates) a non-intrusive communication channel for staying informed and connected with the latest career opportunities at Hewitt.
How does this mobile recruiting campaign work?

The current campaign is targeted towards attracting Executive-level prospects with program management [...]

Mobile Recruiting 101: Basic Q&A

Monday, April 6, 2009  //  3 Comments  //  Blog, Mobile Marketing, Mobile Recruiting, Mobile Trends

Ok, so I know what you are thinking: Mobile (SMS) is just for the youth market, right? Well, while that may have been the case a few years ago, we are now witnessing a growing trend that reveals otherwise. Today, of the 262 million total U.S. wireless subscribers, more than 138 million users now send [...]