Is Social Media a Fad or the biggest shift since the Industrial Revolution?

August 14, 2009 by Michael Marlatt · 2 Comments 

Social media is transforming our personal and professional lives.  It impacts everything we do on the web.  Erik Qualmann, author of Socialnomics, recently produced an eye-popping video that speaks to social media’s popularity around the world.  He’s calling it a revolution, but what do you think?

Check out Erik’s video on Social Media…

You can follow Erik Qualman on Twitter, or jump over to his site Socialnomics for more details.

Filed under: Blog Posts, Emerging Trends, Mobile Trends, On the Radar, Social Media, Video, Web 2.0
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Augmented Reality brings business cards to life

July 23, 2009 by Michael Marlatt · Leave a Comment 

If I ever decide to create new business cards this is definitely the way I want to do it…





Want more? Check out James Alliban’s talking business card.

Filed under: Blog Posts, Emerging Trends, Mobile Apps, Mobile Trends, Personal Branding, Prototypical, Video
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Still trying to understand Cloud Computing?

July 16, 2009 by Michael Marlatt · Leave a Comment 

There is a lot of information on what cloud computing really means.  In fact, run a simple “cloud computing” search on Google and you will easily discover more results than you can possibly read.  So, what’s the point?  It’s still a very hot topic so why not try and understand what it means and how it impacts us? 

Salesforce.com produced a great video that explains cloud computing in laymen terms. Although the video has a bit of a “sales” spin, I think you will get the point of the video… enjoy!

Follow this link to watch the video -> What is Cloud Computing by Salesforce.com…

Filed under: Blog Posts, Cloud Computing, Video, Virtual Work, Web 2.0
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Augmented ID, a new mobile app and the ultimate ice-breaker?

July 11, 2009 by Michael Marlatt · Leave a Comment 





Augmented Reality (AR) is generating buzz as the “next killer mobile app” and for good reason. Take a look at Layar, Wikitude, IBM’s Seer app, TwittARound, Wildlife Fate Campagin, and the cool AR + 3-D campaigns by Hyperfactory, etc. and you will quickly understand why there’s so much hype around this new technology.

TAT creates Augmented ID

TAT, a Swedish software and design company, recently developed a new concept called Augmented ID. Augmented ID uses facial recognition technology and offers a convenient method for viewing the digital identities of the people around you. This could prove to be an interesting way to “break the ice” and get to know people. Imagine having instant access to information about a conference speaker, trainer, new client, co-worker, or a person you just met at a Starbucks. Regardless of how it is used, the possibilities are quite exciting. However, at the moment, Augmented ID is not yet ready for prime-time. For now, see below for a brief video intro…


Want more AR videos from TAT? Check out their showroom for a peek at other cool apps.

Filed under: Blog Posts, Cloud Computing, Emerging Trends, Mobile 2.0, Mobile Apps, Mobile Recruiting, Mobile Trends, On the Radar, Web 2.0
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Location Based Service (LBS), the future of job-searching on the go?

July 2, 2009 by Michael Marlatt · 1 Comment 



Increasingly, we are seeing a proliferation of mobile applications that are focused on delivering highly personalized services. One of the key ways in which companies are delivering relevant content to mobile devices is through location-based service (LBS) applications.

There are two LBS mobile apps I believe are worth mentioning:


1. JobCompass, is a free iPhone app that offers job-seekers the ability to easily view jobs within their immediate proximity. The app is completely intuitive. To start, users simply enter the job search keywords, then specify radius. The app does all the heavy lifting. See video below…








2. Layar, is the world’s first mobile augmented reality (AR) browser. In layman terms, Layar enables users to view the general surroundings (via a camera phone) and instantly retrieve “real-time” data based on a user’s geolocation and where the camera is being pointed.

Unlike JobCompass, Layar was not specifically designed with the job-seeker in mind. However, it only takes a brief review to understand the value this application offers to job-seekers, as well as recruiters. Imagine the ability to scan your physical surroundings, target key companies within your local proximity, and then view a list of real-time job openings for your target client. Layar is just that slick and it would offer an advantage for account managers working out in the field, or job-seekers looking for new employment. (*Watch the video below at the 6:00 minute mark for more on this topic).

Layar is a free app that is only available for the T-Mobile G1, HTC Magic and other Android phones in Android Market for the Netherlands. Layar will be made available to the US, Germany, and UK markets later this year. Like many other iPhone enthusiasts, I’m still waiting for someone to create the iPhone equivalent for this amazing application. For now, enjoy this short video on Layar…

Filed under: Blog Posts, Emerging Trends, Mobile Apps, Mobile Recruiting, Mobile Trends, On the Radar, Video
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