Targeting casual talent with text messages | Destination Talent Blog

Wednesday, October 8, 2008  //  0 Comments  //  Prototypical, Surveys and Data

Targeting casual talent with text messages | Destination Talent Blog

Ployme connects employers and casual workers using mainly SMS.

What’s often forgotten in the hullabaloo over social media is that SMS is an effective and widely used communication tool (refer graph). AIMIA’s recent ‘Australian Mobile Phone Lifestyle Index’ report found 84% of Australians considered SMS an expenditure item. In other words – regular SMS usage is universal.